I attended the Northwest Folklife Festival for my fifth time over Memorial Day weekend. This convergence of music, dance, crafts, and food celebrates folk traditions from cultures worldwide, and, with 250,000 attendees, it is the largest community folk festival in…
Guest Post by Raul Ramos, Director of Asimetrica Around 3 years have passed since our company, Asimetrica, signed an authorized service provider agreement with WolfBrown to represent and apply Intrinsic Impact’s research methodologies in Spain and Latin America. During these first…
What do you know about your audiences? Conducting high-quality market research takes time, effort, and money — often a considerable investment of resources for an arts organization. But, when done well, audience research and impact assessment can benefit staff in…
MuseumCamp 2014 may be over, but the thoughts, reflections, and exchange of ideas around impact assessment continue to flourish online. Below is a sampling of these blogs and links: Posts from MuseumCamp Campers http://museumsassociation.org/comment/23092014-museum-camp-what-are-we-evaluating-and-why#.VCGmJet9czQ.facebook http://www.theatreoftheoppressednyc.org/blog/beccas-santa-cruz-action-research-adventure-museumcamp-2014 http://www.tronviggroup.com/museum-camp-2014-what-i-learned/ http://www.tronviggroup.com/can-you-take-it-with-you/ http://margyartgrrl.blogspot.com/2014/08/measuring-art-impact.html http://dmaeducatorblog.wordpress.com/2014/08/13/camp-and-community/ http://mossycoat.wordpress.com/2014/08/13/santa-cruz-museumcamp-2014/?preview=true&preview_id=138&preview_nonce=7831b336fd…
Intrinsic Impact was developed by the research team at WolfBrown to provide arts organizations of all sizes with the tools to easily measure and demonstrate the intrinsic value of their artistic work.
Developed from the ground up specifically for arts organizations, Intrinsic Impact is the result of nearly a decade of extensive research on the impact of arts experiences on audiences across the globe.